Chinese New Year is celebrated by more than 20% of the world. It’s the most important holiday in China and to Chinese people all over. Here are 5 interesting facts that you probably didn’t know about Chinese New Year.
Reach Multicultural: Latest Posts
Report: How Asian Americans consume media
These days, most U.S. immigrants are not coming from Mexico, as is the popular perception, but from China and India. These changing immigration patterns are leading advertisers to take a second look at the Asian American market, which is the fastest growing consumer segment in the country.
Asian-Americans and the Internet
Fully 75% of English-speaking Asian-American adults have used the Internet. Numbering well over 5 million, these Asian-American Internet users are also the Net’s most active users. By comparison, 58% of white adults, 43% of African-Americans, and 50% of English-speaking Hispanics are online.
Asian Americans Rank First in Internet Use
When you are alone for days or weeks at a time, you eventually become drawn to people. Talking to randos is the norm. I’ll never forget the conversation with the aquarium fisherman, forest ranger, and women at the Thai market. It’s refreshing to compare notes on life with people from vastly different backgrounds.
Diversity within the Asian American segment
When you are alone for days or weeks at a time, you eventually become drawn to people. Talking to randos is the norm. I’ll never forget the conversation with the aquarium fisherman, forest ranger, and women at the Thai market. It’s refreshing to compare notes on life with people from vastly different backgrounds.
Latest Posts
2022 Multicultural & Diversity Events Calendar
Following a tumultuous couple of years the 2022 multicultural and diversity calendar has increased significance for understanding and celebrating diversity in the United States. There are dates to celebrate specific dates of importance to multicultural communities as well as month long celebrations of cultural heritage that are important for diverse audiences as well as companies who pride themselves on diversity and inclusiveness.
Diversity and Winter Sports: A look at Lake Tahoe
The winter sports industry looks to increase participation among diverse, multicultural segments of all ages. A look at Lake Tahoe’s efforts
How Minority-Owned Businesses Can Drive the COVID-19 Recovery
Black and Hispanic business owners can also take advantage of resources and networking opportunities through national organizations like SCORE, the Small Business Administration, and Small Business Development Centers.
While the past year has been challenging for Black and Hispanic business owners in the U.S., there has never been a better time to be a minority business owner
Why Automotive Companies Should Focus on Diverse Car Buyers
Diversity marketing is key for automotive brands. Hispanic car buyers, Asian car buyers, Black car buyers make up a larger group than ever.