The U.S. Population and therefore the electorate are always changing. For politicians and their consultants, understanding the voters as well as finding new ways to reach them is important.
On a local level, racial & ethnic groups can be the majority in certain areas and as we move from local to state to national levels the impact may be different.
Reach Multicultural: Latest Posts
Multicultural Segments Face Increased Risks from COVID 19
Multicultural population segments face consistent health challenges, however in a national health crisis, many immigrant populations and people of color face significantly higher risks.
Marijuana / Cannabis Among the African American
How does the Black Community View Legalized Marijuana. The subject of cannabis and how African Americans view it isn’t straightforward. Throughout the course of the War on Drugs, people of color, specifically African Americans, have been unfairly targeted and singled out for their marijuana use.
Multicultural Auto Marketing – Missed Opportunity?
For automotive brands, auto parts and service centers and especially the dealer associations, multicultural marketing is important to their success.Â
African American Skiers – National Brotherhood of Skiers
The National Black Ski Summit organized by the National Brotherhood of Skiers brings together african american skiers from ski clubs throughout the U.S.
Black History Month
Carter G. Woodson hopes to raise awareness of African American’s contributions and conceived and announced Negro History Week in 1925.
Latest Posts
How Minority-Owned Businesses Can Drive the COVID-19 Recovery
Black and Hispanic business owners can also take advantage of resources and networking opportunities through national organizations like SCORE, the Small Business Administration, and Small Business Development Centers.
While the past year has been challenging for Black and Hispanic business owners in the U.S., there has never been a better time to be a minority business owner
Why Automotive Companies Should Focus on Diverse Car Buyers
Diversity marketing is key for automotive brands. Hispanic car buyers, Asian car buyers, Black car buyers make up a larger group than ever.
Oral health of Hispanic children in US
Studies has discovered that the US Hispanic children are more likely than children of other racial/ethnic groups to experience dental caries.
Will multicultural skiers save the ski industry?
Is diversity in sports and more specifically diversity in the ski industry the key to survival? Absolutely, yet does the ski industry care?