Soccer and US Hispanics

Soccer and US Hispanics

  Soccer and US Hispanics Inside of the several multicultural audiences in US, nobody knows more about soccer than US Hispanics. And it’s June, the month when one of the most popular events happen: Copa América 2019. Check the following image out: Soccer...
Hispanic marketing and its relevance today

Hispanic marketing and its relevance today

  U.S. Hispanic marketing – still relevant today? Once the U.S. Hispanic market reached the 15% mark, focused Hispanic marketing initiatives received a lot of attention.  Now with the Hispanic market being even larger, it has continued to change.  With much...