Reaching Multicultural Audiences through Connected Devices OTT & Connected TV

Multicultural Audiences have been among the strongest audiences for entertainment as well as utilization of digital devices for those entertainment needs. But…


Read More

Women’s World Cup – Not Only for Women

The Women's World Cup 2019 in France, while played by women, is watched by a diverse audience. The Women's World Cup continues to increase in popularity and…


Read More

Soccer and US Hispanics

Of all the multicultural audiences in US, there is no segment that knows more about soccer than US Hispanics. Copa América 2019 is a key tournament that they…


Read More

2019 Diversity Calendar

From month long celebrations such as Black History Month (February), Hispanic Heritage Month (September 15 -October 15), National American Indian Heritage…


Read More